CCPA/CPRA § 7221
Requests to Opt-Out of ADMT
The Privisy audit tests this section. See the checks
- Source
- Regulation
- In force from
- January 1, 2026
- Last reviewed
- September 2026
- Framework
- CCPA/CPRA
What it requires
The section that actually grants the ADMT opt-out right. Subsection (a) requires a business that uses ADMT to make a significant decision about a consumer to provide a way to opt out of that use. Subsection (b) then carves out the cases where no opt-out is owed: where the business offers an appeal to a human reviewer with authority to overturn the decision and the means to exercise it, and where the ADMT is used solely for an admission, acceptance, or hiring assessment, or solely for allocation or assignment of work and compensation, provided it works for the stated purpose and does not unlawfully discriminate. Section 7220 is the notice that must describe this right, and § 7011(e)(2)(F) is the privacy policy disclosure of it. Neither is the grant. Under § 7200(b) the opt-out must be in place no later than January 1, 2027 for ADMT used for a significant decision before that date, and from the outset for any use that begins on or after it.
Regulation text
A business must provide consumers with the ability to opt-out of the use of ADMT to make a significant decision concerning the consumer, except as set forth in subsection (b).
California Consumer Privacy Act / California Privacy Rights Act, § 7221Read the full section from California Privacy Protection Agency (CalPrivacy)
How Privisy tests it
- ADMT: Right to Opt Out
Right defined in § 7221; § 7221(b) exceptions
The audit runs this check against your live site and shows the evidence behind every result.
Get Your AuditThis page is for information only and is not legal advice. The excerpt is reproduced from official public sources and was checked against them on the last-reviewed date above. Laws change: check the authoritative source and consult a licensed attorney for compliance guidance.